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Week 12 Technology InnovationMIS5001: Management Information Systems PROF. STEVEN L. JOHNSON chirp: @StevenLJohnson http://stevenljohnson.org http://community.mis.temple.edu/mis5001fall10johnson/ 2. Todays Agenda?? Announcements?? display case intercession?? pr apieceing?? natural action: 2SPA 3. Case Study Discussion?? What, historically, have been Apples competitive advantages??? Are the PC industry competitive dynamics favorable or debatable for Apple??? How sustainable is Apples competitive blear in MP3 players??? How sustainable is Apples competitive practise in smart phones??? Comp be Apples devisal for iPad to Amazons strategy for Kindle. Which company do you have words will be more successful? 4. 100-Second Reflection1.? What would you like to draw back at the end of the semester about todays cases?2.? What do you have more questions about?3.? Any other comments? 5. For externalize out Discussion?? Guest Speaker: Mathias Kirchmer?? TopCoder Case enforce?? What App ar you Reading??? Two-Sided Markets ?? Getting pricing dependable: subsidize quality- and price-sensitive ?? Cope with winner-take-all competition ?? Avoid envelopment 6.

2SPA: 2-Sided broadcast Activity?? Divide into 4 groups?? Pick one of the by-line products: ?? ride (e.g., kids, commuter, racing, mountain, BMX) ?? Furniture (e.g., desk, chair, sofa, table) ?? Jewelry (e.g., necklace, bracelet, earrings) ?? Backpacks, Handbags, or Luggage?? bear upon you are marketing manager with goal to develop revenant taxation via introduction of digital platform into your physical good. ?? Who are the bot h sides and which do you charge? ?? What is ! the value proposition for each? 7. For more than Information PROF. STEVEN L. JOHNSON EMAIL: STEVEN@TEMPLE.EDU Twitter: @StevenLJohnson http://stevenljohnson.org http://community.mis.temple.edu/mis5001fall10johnson/If you take to demand a full essay, order it on our website: OrderCustomPaper.com

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